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Tools/Marketing
Brevo logo

Brevo.

Email, SMS, WhatsApp, and chat marketing platform priced by send volume rather than contacts.

FreemiumFree planby Brevo
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68Avg fit

Best fit

Workflow automation

78/100

Category
Marketing
Pricing
Freemium, from $9/mo
Popularity
72/100
Setup
Moderate
Listing
Needs verification
brevo.com
Brevo website
Homepage, captured October 2026

Overview

What it does.

Brevo, formerly Sendinblue, is a multichannel marketing platform with email campaigns, SMS and WhatsApp messaging, marketing automation, transactional email, a free CRM, live chat, and meeting scheduling. Its AI assistant writes subject lines and email content, suggests send times, and can summarise campaign performance. Small businesses in Europe and North America use it because pricing is based on emails sent rather than contacts stored, which suits businesses with large but low-frequency lists. A local shop can store its full customer base for free, send a monthly promotion, and use the included CRM for follow-ups. It integrates with Shopify, WooCommerce, WordPress, PrestaShop, Zapier, Google Analytics, and Stripe. The Starter plan removes daily limits but caps contacts at lower volumes, and automation beyond simple workflows requires the Standard plan.

Pricing
Free plan with 300 emails/day; Starter from $9/month for 5,000 emails; Standard from $18/month adds automation; Professional $499/month (Oct 2026).
Works with
ShopifyWooCommerceWordPressPrestaShopZapierGoogle AnalyticsStripe
Features
API accessChat interfaceCRM syncIntegrationsTemplatesWorkflow builder
Checked
October 2026

Fit

Where it fitsbest.

Open top use case
Use caseFitEffortRisk
  • Workflow automation

    Automating welcome and birthday emails plus SMS reminders for appointments.

    2-4 weeks to value · Medium effort · Medium risk · low

    78Strong
    MediumMedium
  • Copywriting

    AI-generated subject lines and email paragraphs for monthly newsletters.

    1-2 weeks to value · Low effort · Medium risk · low

    66Review
    LowMedium
  • Customer support

    Live chat and shared inbox for a small team answering customer questions.

    2-4 weeks to value · Medium effort · Medium risk · low

    60Review
    MediumMedium

Verdict

Who it suits.Who it doesn’t.

Best for

  • Small businesses that send a few campaigns a month to a large list and want SMS and a basic CRM included.
  • AI-generated subject lines and email paragraphs for monthly newsletters.
  • Live chat and shared inbox for a small team answering customer questions.
  • Automating welcome and birthday emails plus SMS reminders for appointments.

Not ideal for

  • High-volume ecommerce brands that need advanced predictive segmentation.
  • AI writing is limited to email contexts.
  • Support tooling is lighter than dedicated help desks.
  • Full marketing automation needs the Standard plan.

Pays back on

Relatedopportunities.

Run the audit
  • 01Draft product descriptions faster
  • 02Repurpose content across channels
  • 03Improve local review responses
  • 04Draft listing and property content
  • 05Generate governed brand content
  • 06Build a content repurposing engine

Compare

Alternatives.

All marketing tools
ToolCategoryPricingScore
  • Mailchimp logo

    Mailchimp

    Email marketing platform with AI-written campaigns, automations, audience segments, and ecommerce reporting.

    MarketingFreemium
    92
  • Omnisend logo

    Omnisend

    Ecommerce email and SMS marketing with pre-built automations, AI copy, and Shopify integration.

    MarketingFreemium
    65
  • Constant Contact logo

    Constant Contact

    Email marketing for small businesses with AI content, event tools, social posting, and phone support.

    MarketingPaid
    75

Not paid placement. Verified means the listing passed our current editorial checks; it does not guarantee fit for every workflow.