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Tools/Customer Support
Smith.ai logo

Smith.ai.

AI receptionist with human backup that answers calls, qualifies leads, books appointments and syncs to your CRM.

FreemiumFree planby Smith.ai
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69Avg fit

Best fit

AI customer service agents

80/100

Category
Customer Support
Pricing
Freemium, from $150/mo
Popularity
60/100
Setup
Moderate to high
Listing
Needs verification
smith.ai
Smith.ai website
Homepage, captured October 2026

Overview

What it does.

Smith.ai provides phone answering for small businesses, with an AI receptionist tier that handles calls autonomously and human-staffed tiers where North American receptionists answer in your business name. The AI receptionist greets callers, answers questions from your knowledge, screens and qualifies leads with intake questions, books appointments on your calendar, transfers to staff and sends call summaries by email, text or into the CRM. It is widely used by law firms, home services, medical and professional services that cannot afford missed calls. A typical setup is forwarding calls to Smith.ai during busy periods or after hours, with the AI handling the first conversation and escalation rules for urgent matters. It integrates with Clio, HubSpot, Salesforce, Zapier, Calendly, Google Calendar, Slack and Lawmatics. A real caveat is that billing is per call rather than per minute, and extras such as appointment booking and call recording can carry per-call fees, so review the rate card before forwarding your main line.

Pricing
AI Receptionist: Free with 25 calls/month then $3 per call; Pro $150/month; Enterprise $500/month; human-staffed plans from $300/month for 30 calls (Oct 2026).
Works with
ClioHubSpotSalesforceZapierCalendlyGoogle CalendarSlackLawmatics
Features
AI agentsCRM syncCustomer service agentsHuman handoffIntegrationsVoice support
Checked
October 2026

Fit

Where it fitsbest.

Open top use case
Use caseFitEffortRisk
  • AI customer service agents

    Answering and qualifying inbound calls with the option to escalate to a live receptionist.

    4-8 weeks to value · High effort · High risk · low

    80Strong
    HighHigh
  • Sales outreach

    Capturing and qualifying new inquiries so leads get a response even when the team is busy.

    2-3 weeks to value · Medium effort · Medium risk · low

    66Review
    MediumMedium
  • CRM update automation

    Logging every call, caller details and outcome directly into the CRM.

    2-5 weeks to value · Medium effort · Medium risk · low

    62Review
    MediumMedium

Verdict

Who it suits.Who it doesn’t.

Best for

  • Professional and local service firms that want AI call answering with the option of real humans behind it.
  • Answering and qualifying inbound calls with the option to escalate to a live receptionist.
  • Logging every call, caller details and outcome directly into the CRM.
  • Capturing and qualifying new inquiries so leads get a response even when the team is busy.

Not ideal for

  • Businesses with very high call volumes on a tight budget, since per-call pricing climbs fast.
  • Per-call pricing and add-on fees for booking and transcription.
  • Deeper CRM field mapping may require Zapier.
  • Primarily inbound; outbound campaigns are a separate paid service.

Pays back on

Relatedopportunities.

Run the audit
  • 01Launch a supervised AI service agent
  • 02Improve sales and service agent workflows
  • 03Automate prospect research
  • 04Improve lead follow-up speed
  • 05Generate first-draft proposals
  • 06Automate intake and routing

Compare

Alternatives.

All customer support tools
ToolCategoryPricingScore
  • Goodcall logo

    Goodcall

    AI phone agent for local businesses that answers calls, takes bookings and messages, and bills per unique caller.

    Customer SupportPaid
    52
  • Retell AI logo

    Retell AI

    Platform for building AI voice agents that answer and make phone calls, billed per minute with no monthly minimum.

    Customer SupportPaid
    58
  • Rosie logo

    Rosie

    AI phone answering for small businesses that takes messages, books appointments and texts callers, from $49 a month.

    Customer SupportPaid
    48

Not paid placement. Verified means the listing passed our current editorial checks; it does not guarantee fit for every workflow.